One of my most senior customers started texting this week, which confirms that we have reached the digital age. All jokes aside, it is a digital world. The cell phones we all carry have more capacity than the computers aboard Apollo 13 did when it landed on the moon. One benefit of the digital world is being more connected to our family and friends, as well as to our customers — and not just to customers of CRYSTALYX® Brand Supplements, but to the ultimate customer: the beef consumer.
Commodity prices have been increasing in cost since last September. While many of us are hoping for good news (i.e., rain) during the spring planting season, commodity prices are still inching higher as I write this in early-May.
Yay, spring is here! For me, spring is best time of year, because I love to see the grass, trees and flowers come to life. I think, for the most part, livestock probably like this time of year as well, as the temperatures are more moderate and better-quality forages become available.
Bull-buying season is in full swing. Many cattlemen spend the time leading up to the sale flipping through catalogs to find bulls that will fit in with their operation and continue to progress their herd genetically.
At CRYSTALYX, we often write about the many benefits seen from supplementing livestock with the many nutritional technologies provided by Alltech, our parent company. Some past blogs include topics regarding Blueprint, Bio-Mos, Actigen and Bio-Mos 2. About a year ago, we made some name and formulation changes where any CRYSTALYX product that contained Bio-Mos now contains the next generation product, Bio-Mos 2.
We recently received some information back from readers of a particular beef industry magazine that carried one of our CRYSTALYX “Performance is Served” advertisements. This information included candid comments from the readers on the specific advertisements.
Would it be safe to say that things are a bit volatile in our world? The political situation is in turmoil, the weather is crazy (as always) from one side of the country to the other, and significantly impacting us in the ag world right now is the increase in the grain markets. For the latter, depending on whether you are on the “buy” side or the “sell” side, you could be either smiling or frowning.
For over 40 years, dairy farms and dairy nutritionists have used CRYSTALYX dairy formulas to improve animal performance with consistent nutrient delivery regardless of the many variations that exist on every dairy. We are excited to announce that these core dairy products will be moving to a Blueprint fortification. This is part of our commitment to our customers to provide — and continually improve — the highest-quality nutrition through innovation.
As we close out the year, I have heard many people comment that the best day of 2020 may be Dec. 31, when we said goodbye to this year and welcome the new year with open arms. We will surely not forget 2020, which has been a year for the history books. I’m sure we can all think of a long list of challenges that this year has presented — but what if, instead, we focus on the positives this year has brought us?